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Terms|Privacy|Trading involves risk. Signals are informational only and are not financial advice.
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The external record

The more you trade,
the higher the cost hurdle.

We recorded signal outcomes against provider OHLCV, applied published per-asset fee/slippage assumptions, and found negative modeled net expectancy in the counted sample. This is a signal study, not evidence of realized customer losses. That is our own finding on one problem, and you can audit it on the track record. This page is the wider record: the peer-reviewed and regulatory evidence on what frequent short-term trading does to the people who do it, and why holding, which minimizes turnover, is the rational default for a small account.

Active management versus the index

Professionals with research desks and low costs mostly fail to beat a passive benchmark, and the gap widens the longer you look.

89.5%of actively managed US large-cap funds underperformed the S&P 500 over the 15 years ending December 2024.

S&P Dow Jones Indices, SPIVA U.S. Scorecard, year-end 2024 and 2025

The share of active US equity funds beaten by their benchmark over 15 years. Zero of 22 US equity categories had a majority of active managers beat their benchmark over that span, and 79% underperformed in calendar 2025 alone. Underperformance rises with the horizon.

S&P Dow Jones Indices

What individual traders earn

When researchers get complete brokerage or market data, the same pattern appears across countries: the more households trade, the worse they do.

−6.5ppper year separated the most active households from the market. The busiest quintile earned 11.4% a year while the market returned 17.9%.

Barber and Odean, Trading Is Hazardous to Your Wealth, Journal of Finance, 2000

66,465 US households at a large discount broker from 1991 to 1996, ranked by turnover. The average household earned 16.4% a year against a 17.9% market, and the shortfall tracked how much they traded, not which stocks they picked.

Journal of FinanceAuthor copy (PDF)

2.2%of Taiwan’s GDP was the aggregate sum individual traders lost by trading, over the period studied.

Barber, Lee, Liu and Odean, Just How Much Do Individual Investors Lose by Trading?, Review of Financial Studies, 2009

Every trade in the complete Taiwan market. Individual losses summed to 2.2% of national output, and institutions gained about 1.5 percentage points a year taking the other side of those trades.

Review of Financial Studies

<1%of the day-trader population predictably earns positive abnormal returns net of fees in a given year.

Barber, Lee, Liu and Odean, The Cross-Section of Speculator Skill, Taiwan day traders

Whether day-trading success persists from one year to the next, which would indicate skill rather than luck. For all but a tiny fraction of traders, it does not.

Working paper (PDF)

97%of people who persisted at day trading for more than 300 days lost money.

Chague, De-Losso and Giovannetti, Day Trading for a Living?, 2020

Every individual who day-traded persistently in the Brazilian equity-futures market. Of those who kept going, 1.1% earned more than the minimum wage and 0.5% more than a bank teller, with no sign that experience improved the odds.

SSRN

The behavior gap

Even investors who own the right funds capture less than the funds return, because they move money at the wrong times.

848bpwas the 2024 shortfall of the average equity fund investor: 16.54% earned against the 25.02% the S&P 500 returned, the second-largest gap in a decade.

DALBAR, Quantitative Analysis of Investor Behavior 2025

Dollar-weighted investor returns, which account for when money actually entered and left funds, set against the index. The gap measures the cost of timing, not of fund selection.

Caveat. DALBAR’s methodology has published critics, so we pair it with SPIVA and the Barber and Odean studies above and do not lead with it.

DALBAR

9.8% vs 13%a year over the last decade: investor return against the S&P 500. The one-year gap for 2025 narrowed to 72 basis points, 17.16% against 17.88%.

DALBAR, Quantitative Analysis of Investor Behavior 2026, calendar 2025

The same dollar-weighted method over a ten-year window. The gap shrinks in calm years and widens in volatile ones, which is the point: timing costs most when it feels most necessary.

PR Newswire

Product-level loss rates

Regulators who force brokers to report account outcomes find that most retail clients lose on the leveraged, high-turnover products marketed to them.

74–89%of retail CFD accounts lose money, with average losses between €1,600 and €29,000 per client.

EU national regulators’ analyses cited by ESMA, 2018

Account-level results compiled by EU national regulators and cited by ESMA when it restricted CFDs for retail clients. These are reported shares of accounts that lost money, not modeled estimates. They are the origin of the mandated “XX% of retail investor accounts lose money” warning.

ESMA

82%of sampled retail CFD clients lost money, at an average loss of £2,200.

UK Financial Conduct Authority, CP16/40, 2016

A UK regulator’s direct sample of retail CFD accounts at authorised firms, measured rather than surveyed.

FCA (PDF)

$6.4Bin aggregate trading costs fell on retail options traders, who lost about $2.1 billion between November 2019 and June 2021.

Bryzgalova, Pavlova and Sikorskaya, Retail Trading in Options and the Rise of the Big Three Wholesalers, Journal of Finance, 2023

Retail options order flow and the costs attached to it. Retail-preferred weekly options carried an average bid-ask spread of 12.6%, and three wholesalers handle about 85% of options payment for order flow, so that spread is where the cost lands.

Journal of Finance

73–81%of retail crypto-app users are estimated to have lost money on bitcoin.

Bank for International Settlements, Working Paper 1049, 95 countries, 2015 to 2022

App-level usage across 95 countries. New users skewed young and male and tended to arrive after prices had already risen, and on-chain data showed larger holders selling into that retail buying.

BIS

Rules written for bigger money

The plumbing itself carries a cost that lands hardest on small, frequent traders. This is a documented asymmetry, not a conspiracy.

$34.1Mwas what Robinhood customers lost to inferior execution, net of the commissions they saved. The firm paid a $65 million penalty.

US Securities and Exchange Commission, press release 2020-321

The SEC’s finding on how payment-for-order-flow routing degraded execution quality. The hidden execution cost exceeded the commissions the “commission-free” model removed.

SEC

3 marketshave banned payment for order flow, the UK, Australia and Canada, with the EU agreeing a phased ban.

SEC Division of Economic and Risk Analysis, working paper, 2025; ban context from Congressional Research Service IF12594

An internal SEC economic analysis of how payment for order flow influences markets, set against its regulatory status abroad. The SEC’s own economists document the tension between PFOF and best execution.

SEC DERA (PDF)

$25,000was the minimum equity a US account needed to day-trade freely. For 25 years the pattern day trader rule bound only accounts below that line.

FINRA, Regulatory Notice 26-10, rule in force 2001 to 2026

The threshold separated accounts allowed to place four or more day trades in five business days from those that were not: it applied below $25,000 and not above. The rule was eliminated effective June 4, 2026, replaced by exposure-proportional intraday margin.

FINRA

What this proves, and what it does not

Read together, these studies associate frequent short-term trading and higher turnover costs with underperformance across the populations they examine; they do not prove that every person loses. Our counted signal sample is also negative after its published modeled costs. Lower turnover reduces one controllable cost, but does not guarantee a positive return.

This is not a case for buying and holding any particular asset. Long horizons do not rescue a bad asset. Our own benchmark note records that the crypto basket we track lost roughly half its value in the window from June 2024 onward: holding it longer would have deepened that loss, not reversed it. The evidence on this page is about cost and turnover, not about picking winners.

Not financial advice, not a profit claim. This is a summary of published research and regulatory findings, provided so you can check the sources yourself. What you do with your money is your decision.
What we tested and killedHow we measure costTake the raw data